How to Get People to Your Web Site and Make Sales

Has your business ever received a call from someone in a boiler room offering search engine optimization that will get you to the #1 spots in Google for a fee that's just shy of giving up your first-born? And when you ask them if they can guarantee it, they go into some diatribe about how there's this mysterious black box called a search engine algorithm and that they cannot offer a money-back guarantee because there are no guarantees you will ever see any results for the thousands you spend. Worse yet, he or she will go into tech-speak to try to make your head spin so that you will be so impressed you'll start spewing forth your credit card number to get started today. Right?

Wrong! Let's say you decided to try out their service. Do you know what you're paying for each month? What are they doing to get you traffic? Well, you should find out ASAP because if the search engines think your site is trying to manipulate the search engines, they will blacklist your site or de-list your pages. Google is notorious for this and the other two major search engines (Yahoo and MSN) are rapidly following suit.

Nefarious methods for manipulating search engines are collectively known as black hat.

Employing black hat techniques such as using software to obtain thousands of links per month from link farms, directories and the like will get your pages off the search engines results pages as fast as you can say algorithm. What about link exchanges? Did you know that Google has recently come out to say that link exchanges will not be considered in ranking pages in their Webmaster Guidelines?

There are those of us in this business that get paid only when they get results.

If you already have a web site, or, you are about to create one, and you want to know what money making avenues you can implement on your site, contact us. We are available on a consultant basis and would be happy to make you aware of many of the best passive revenue sources online.